Michelle Coffey's profile

Covering the Real Life Hellfighters

Boots & Coots // 30th Anniversary Commemorative Book // Print
 
CHALLENGE //
Honor a legacy. Announce a new chapter. Distill 30 years of death-defying work into one commemorative book. And do it all with limited photographic resources.
 
ACTION //
Origin devised a design solution that made the most of the company’s archives. By pairing visuals with quotes and anecdotes from the most seasoned members of the Boots & Coots family, we told the story that captured a generation and reintroduced the service offerings that will fuel the company’s future.

CLIENT / Boots & Coots
AGENCY / Origin
CREATIVE DIRECTOR / Jim Mousner
DESIGNER / Michelle Coffey
COPYWRITER / Aimee Borders

 
Covering the Real Life Hellfighters
Published:

Covering the Real Life Hellfighters

CHALLENGE // Honor a legacy. Announce a new chapter. Distill 30 years of death-defying work into one commemorative book. And do it all with limit Read More

Published:

Creative Fields