Visualizing the Google For brand for the multiple events organized by Google around the world. Creating unique visual identities for each country (Brasil, India, South Africa...) with a cohesive approach and inspired by their historic landmarks, traditional arts, local flora and fauna and culture.
Agency: Studio Carreras
Client: Google
Year: 2019-2020
For each event, a unique logo was designed using key visuals that fill the letters of the country name. These icons and patterns were also used in onstage graphics, physical build-outs and printed collateral. Different editions had different designers and illustrators, these are the ones created by Studio Carreras during 2019:
