As part of the marketing and client outreach efforts as Artist Representative for Illozoo, I created weekly campaigns to promote the agency and its artists.

For these, I created a variety of digital postcards, featuring a selection of artists and their works. These postcards would showcase the Agency talents, providing our clients a constant input of new art that could cover their creative needs. 

While we had design freedom for this material, we had to follow the main visual concept and respect the design guidelines of the Illozoo brand.

I replicated the website design used at the moment by the Agency, adjusting it to the dimensions of each of the promotional material designed. I also used the official logotype and the approved font for the brand.

In addition to postcards, I also created weekly newsletters to send to art directors.

These focused on one artist only, with a direct link to the artist portfolio, so as to facilitate the promotional effort and encourage commissioning.