Xbox Series S Reveal Trailer

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The team at The Sequence Group were super excited to get the opportunity to create the world premiere reveal trailer for the brand-new Xbox Series S. The smallest ever Xbox console combines beautiful design and digital access to one of the largest gaming libraries.

The creative brief for this project had a long hit list, many features needed to be highlighted and game play clips included. In order to organise and make sense of all the information, we needed a central theme to act as a back bone for the trailer. We arrived on the theme of fluidity, focusing on free flowing movement, reflecting the seamless gaming experience the console offered. Below is a compilation of some of the process that went into creating the opening segment of the trailer.

The final theme of fluidity was chosen after a lot of research and exploration. Below are some of the style frames produced in the search of the right narrative.