As part of the new release, Lululemon wanted to create a series of animations showcasing the latest technology used in their jackets. The CG needed to match live action plates and depict macro level details used throughout the garments. The team at Sequence used a combination of Maya, Cinema 4D and Marvellous Designer to recreate the simulations. 



Client 
Lululemon 
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Studio
Sequence Group

Creative Direction  
Ian Kirby

Compositing 
Jake Owens and Harrison Grant

Animation 
Zach Ng, Ben Stoner and Harrison Grant

Modelling 
Brock Flint 

Water Simulation 
Octavio 






Development and Process
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Lululemon AW19
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146
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