Monotype approached us for their first 20x30 booth space, looking for a mostly rental booth with some custom elements. The main interactive was a What's Your Font? quiz and tshirt giveaway which had lines around the booth at the show.
Their splashy brand and colors were used to create an exciting and sophisticated booth that fit their tight budget. My design won us Monotype as a new client and a new industry, getting BlueHive into a show we had never exhibited in before.
Following the success of 2018, Monotype again exhibited at Adobe Max in 2019, switching up their booth design to accommodate a theater demo area and an experience wall along with the font quiz.