![Image may contain: cartoon, poster and illustration](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/4ded04104151423.5f5c9a0061c99.jpg)
THE BRIEF
In 2019 three UK charities partnered together to create The National Forest Trek, a three-day fundraising challenge event. The event runners needed a logo and website putting together, as well as illustrative elements to support the project. The trek revolved around building hope for the future by transforming lives and creating a forest for everyone to enjoy, whilst ensuring that those who have served the public are never forgotten.
In 2019 three UK charities partnered together to create The National Forest Trek, a three-day fundraising challenge event. The event runners needed a logo and website putting together, as well as illustrative elements to support the project. The trek revolved around building hope for the future by transforming lives and creating a forest for everyone to enjoy, whilst ensuring that those who have served the public are never forgotten.
THE SOLUTION
After an exhaustive exploration around themes of remembrance and nature, I was able to conceptualise the day in the form of a truly British tree, silhouetted in front of a sunset (given that the trek would span over a number of evenings). I styled the logo in the form of a badge, along with a distinctly retro colour scheme. I then worked this colour scheme into the website, creating some background imagery off of the logo design, and the route maps. I also generated some iconography for the separate day and 5K events.
SERVICES
Logo Design • Website Design • Illustration
After an exhaustive exploration around themes of remembrance and nature, I was able to conceptualise the day in the form of a truly British tree, silhouetted in front of a sunset (given that the trek would span over a number of evenings). I styled the logo in the form of a badge, along with a distinctly retro colour scheme. I then worked this colour scheme into the website, creating some background imagery off of the logo design, and the route maps. I also generated some iconography for the separate day and 5K events.
SERVICES
Logo Design • Website Design • Illustration
![Image may contain: circle and magenta](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/4fb0fc104151423.5f5c9a00625f3.jpg)
![Image may contain: map](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/0ebb98104151423.5f5c9a0062a96.jpg)
![Image may contain: electronics, monitor and computer](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/f36a68104151423.5f5c9a0062161.jpg)
![Image may contain: screenshot, computer and monitor](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/f38f82104151423.5f5c9a0062ea3.jpg)
![Image may contain: active shirt, sleeve and t-shirt](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/25ef16104151423.5f5c9a0063515.jpg)