Graphic Identity for skater and photographer André Nogueira, whose nickname is and has always been Serpent. It was asked that the logo included a serpent right from the start, and that it had an organic flow to it. The serpent flows around an S shape and draws what seem to be two eyes looking straight forward, linking the animal metaphor to the idea of photograhy and observation.
The logo as an image is to be used as personal identity and also as a watermark in photographs.
Created in Illustrator.
August 2013