PAPERPLAY & UID CAFÉ CO
挂耳咖啡的包装是PAPERPLAY六周年与UID CAFÉ CO十周年之际推出的联名纪念品。
平面图形化咖啡相关的物件，关键词浓缩在咖啡周边的器皿图形里，选用“Wake up and smell the coffee”是我工作日午休后的日常。外包装选用橙色与黑色特种纸对裱，工艺为局部烫金+四色印刷+局部凹凸，展现了包装的质感与层次。盒子开口设计了隐形凹凸盲文 “爱了”，似乎是一种甜蜜的暗号。
* All design displays are for educational and communication purposes only.
Client: UID CAFE CO
Creative Direction：PaperPlay
Art Direction：PaperPlay
Art Direction：PaperPlay
Design: PaperPlay
Printing production: PaperPlay
Photography: PaperPlay
Time: 2021
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