CCTV9 2018 Channel Rebrand Ident

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在頻道識別短片中解構識別標誌，荒漠中破土而出無限生機的林木材質，文明大河旁孕育交通建設阡陌發展，廣闊綠原中串連沃野的萬縷千絲商貿往來，人類文明是時間的印痕，見證天地世間與自然萬物紛呈互動，人與自然、土地的連結生生不息開展，看見世界與自己的面貌。

In the channel idents, the logo becomes an installation showing the relationship between people and the environment - the wood from the earth even in the arid desert, cities of steel that developed near water as it sustained life and facilitated commerce, the thread that connects all like traders of the silk road that traversed vast lands and long routes - signs of civilization and the delicate relationship between man and the environment. After all, the world we make, is a reflection on ourselves.

感謝JL Design的委託，這是我在2017年參與製作的專案。
在這個專案中，我主要負責3個Idents的動態設計、建模和綁定 (特別是繩子)、攝影機追蹤以及部分的合成。

Thanks to JL Design.
In this project, I did the motion design of the 3 Idents. And the modeling, rigging (esp. the ropes), camera tracking, some of the compositing.

動畫製作初期和最終完成品的對照 (上方影片)。

這次專案的動畫製作安排在拍攝之前，這個預覽也同時是背景素材拍攝的鏡位參考。

The animatic and the final result (above).

The animatic works were started before the shooting. This animatic is also the previz for shooting the background.

我使用C4D XPresso製作的綁定和控制介面 (下圖Gif)。
The Rigs and controls I did with C4D XPresso (Gif below).

Creative Agency: JL DESIGN
Creative Director: JL 羅申駿
Executive Producer: Angela Moo 巫安琪
Head of Project Management: Chiaying Tsai 蔡佳穎
Project Manager: Jerry Fang 方宜正

Art Director: Ming Hsien Sha 沙明憲, Lance Wei 魏良恩
Senior Designer: Utsuo Chen 陳映男

Designer: Peter Kienetz, Jim Hsu 許峻良,

Julian Chen 陳安, Children Chiu 邱柏鈞,

Hank Liu 劉瓅涵, Orange Mugi 葉庭妤

Music: A-Len Yue 余佳倫（MUSDM）
Sound FX: 小飛俠＆楊子霆（MUSDM）

Production: Film Power Shanghai
Executive Producer 監制: 曾啓福
Production Manager 製片: 錢小林, 顧寧
Cameraman 攝影師: 陳柏任