TINKAH
. DUBAI DESIGN WEEK .
Realización de toda la imagen relativa a la campaña de comunicación tanto online como offline de la primera participación de FINSA en Dubai Design Week, la feria de diseño por excelencia de Oriente Medio.
El objetivo era afianzar la presencia de la empresa en el mundo del diseño y el interiorismo en Oriente Medio, a través de la nueva oficina comercial y la instalación, que juega con dos elementos: la luz y las sombras.
Este concepto se ha trasladado todos los elementos creados: invitaciones en papel a través de troquelados, logotipos, clips…
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Realization of the entire branding related to the online and offline communication campaign of the first FINSA participation in Dubai Design Week, the design fair par excellence in the Middle East.
The objective was to strengthen the company's presence in the world of interior design and design in the Middle East, through the new commercial office and the installation, which plays on two elements: light and shadow.
This concept has transferred all the elements created: paper invitations through dies, logos, clips ...
The logo was conceptualized based on the straight and slender forms of oriental architecture. Yellow as the main and warm color. The name is revealed as the squares disappear, as when the sun rises.
This is the gif created for the maling campaing, based on the concept of light-shadow:
This is the mail invitation for the presetation of Gama Duo at the FINSA offices.
