creative direction art direction illustration design photography branding
caught outside ltd.
www.franciscurran.com
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Creative Director working directly with clients and sometimes with agencies. Art Director and Graphic Designer working both with since 1989 I have worked with most of Ireland's top advertising agencies as well as working directly with clients.

With Caught Outside Ltd. I developed a series of travel based photo i… Read More
Creative Director working directly with clients and sometimes with agencies. Art Director and Graphic Designer working both with since 1989 I have worked with most of Ireland's top advertising agencies as well as working directly with clients.

With Caught Outside Ltd. I developed a series of travel based photo illustrations originally for screenprinted t-shirts but this style has been developed in a number of ways and used for advertising campaigns, packaging, branding, in store graphics, posters etc.. by retailers including Selfridges London, Habitat, Avoca and a number of wine and restaurant brands for the Irish and international market.

From 2008-2014 I taught a graphic design course to third level overseas students on 'Celtic Iconography from the Book of Kells to the present day' in Champlain College Dublin. This is a course I designed which led to a photographic project documenting the global Irish diaspora featured in The Irish Times and a number of American publications.

My photographic work has also taken me to Kenya and Ethiopia to help Irish NGO Camara develop their brand communications by photographing their operations in Africa. This involved photographing everything from the schools and orphanages to the training programs and maintenance facilities and included the production of video interviews with trainees, teachers and students.

More recent projects include brand development and positioning with Sprout & Co juice company and their recently launched restaurant Sprout & Co Kitchen, art direction on TV advertising campaigns with McCann Manchester, a series of advertising and design projects with Law Firm McCann Fitzgerald on and some newer packaging projects in the food and wine areas.

Currently I'm also working on a series of photo illustration projects.
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Images created from my original photography and developed into vector illustrations depicting scenes of travel, food, landscape, portraits.

Individually crafted with final pieces often made up of a number of photographs, the images select iconic elements and scenes to give a strong sense of the subject.

I origi… Read More
Images created from my original photography and developed into vector illustrations depicting scenes of travel, food, landscape, portraits.

Individually crafted with final pieces often made up of a number of photographs, the images select iconic elements and scenes to give a strong sense of the subject.

I originally developed this style for screen printed t-shirt designs where the photo needed to be stripped back to solid colours but over the last number of years I've used it for many commercial projects from restaurant/retail graphics and wine label design to editorial and advertising work.

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