I view the world through the lens of art and design — color, typography, composition, and clarity of communication. Creative problem-solving is my specialty, and I believe it all comes down to the brand and its distinct promise. My goal is to boost brands and drive awareness with thoughtful, concept-driven soluti… Read More
I view the world through the lens of art and design — color, typography, composition, and clarity of communication. Creative problem-solving is my specialty, and I believe it all comes down to the brand and its distinct promise. My goal is to boost brands and drive awareness with thoughtful, concept-driven solutions across print and digital channels.
I’ve worked extensively in brand development that spans mediums, whether creating new logos, branding systems, packaging, and style guides, or adapting existing guidelines to new projects. I’m an effective communicator among cross-functional teams, partnering with clients or internal brands, collaborating with copywriters, creative directors and project managers, and art directing designers, illustrators and photographers.
I’ve created concepts and presentations that won pitches for new business with Costco, CVS, FAO Schwarz, Toys’R’Us, and Walgreens. I’ve also managed pre-press and file preparation for hundreds of projects. If you like my work and background, let’s put our brains together and solve some new design problems.
Logos, Brand Identity Systems, Package Design, Integrated Ad Campaigns, Art Direction.
Balance Bar, Barnes & Noble, Bazooka gum, CBS, Chevron, Costco and Costco Pharmacy, Crayola, CVS Pharmacy, Disney, FIBA (International Basketball Federation), FIFA (Fédération Internationale de Football Association), Fox News Radio, Hasbro, Hyatt hotels, Kaplan, MET-Rx, MLS (Major League Soccer), MTV, Nature’s Bounty, NBC, Nickelodeon, Pearson PLC, Skinny Girl, Star Wars/Lucasfilm, Telemundo, Topps, United States Postal Service (USPS), Vitamin World, Walgreens, Walmart, Warner Brothers.
Adobe InDesign, Adobe Photoshop, Adobe Illustrator | QuarkXPress | Microsoft Excel, Microsoft PowerPoint, Microsoft Word, Microsoft Access | MailChimp, Invision, Keynote, Prezi | Some experience with html coding, CSS, Adobe Dreamweaver and Flash. Read Less
Art Director & Senior Designer, Freelance
Our Man In Havana — NY, USA
Principal Designer, Art Director & Photographer, Freelance