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Director, Creative Director and Photographer and Principal at GOODFEAR in Los Angeles, CA.

GOODFEAR is a small creative agency that I formed in 2002 to assists clients in creating well designed experiences to connect with and engage their audiences. Sounds like B.S. but I/we develop original content and design f… Read More
Director, Creative Director and Photographer and Principal at GOODFEAR in Los Angeles, CA.

GOODFEAR is a small creative agency that I formed in 2002 to assists clients in creating well designed experiences to connect with and engage their audiences. Sounds like B.S. but I/we develop original content and design for client products and campaigns. My background is in art, design and photography. I went to school to study industrial design and photography. My love of ART an DESIGN has led me down the path working with large agencies, small design studios, post production houses and just about everything in-between. Through these experiences I decided to form GOODFEAR after twohundred°. It was taking some risks and being pushed by my fears and all of the things I wanted to do creatively and in life. The end goal is doing what I like to do and having a balance of work and life. I live art, design and photography its the kind of thing you can’t turn off in your head. Sometimes I feel like I am spinning plates but thats is what I enjoy. Weird right?
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