Brand Identity & Packaging
Freezing
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About the project
Ice Cream + Cereals? This is Freezing!
The Ice Cream brand „Freezing“ combines popular cereals, such as Lucky Charms, with ice cream. This exciting combination deserves an excellent branding, which I created in addition to the naming, packaging and advertising. A distinctive Brand Identity was created through unusual typography, an interesting color combination and the use of a cow patch pattern.
Client: Student project
Business area: Food
Date: 2022
Creative services: Brand Identity, Packaging, Graphic Design
Software: Illustrator, Photoshop
A distinctive Brand Identity for an Ice Cream Brand was created.
Packaging
Vegan Edition
Ice Cream Cart
Advertising