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  • Who are you?



    3 rd Year Graphic Design brief for AUT – to make a 9 secondvideo about yourself as a desinger


    By Jordan Hodson
  • “Who are you” was a brief given to me by AUT

    I started by focusing down on the areas of my life that I use to define me most as a person, I quickly came to the fact that I am a ‘nerd’ and proud, I grew up loving 8-bit things, and spending countless days in my youth in the sea of the internet, this all played a huge part of who I am and what I want to become within my design identity and outlook on life.

    Within the video one of the largest elements in it typographically is the word ”DFTBA” what stands for ‘Don’t forget to be awesome’ what is the motto of the charity(among other things) group I am part of ‘nerdfighters’
    I choose to use a pixelated styled typeface to reference the original ‘old school’ type of gaming aesthetic and further enforce the style I used within this media.

    I wanted the video to have a pixel 8bit theme, that a not only show cases my animation skills, but also to create a style that can be easily identified as me. In the video there are also the type of things I feel the need to have with me always outside of my design such as, my Cellphone, Ipod, headphones, and also my tattoos.

    The video was created with 3 different visual aspects running at the same time. 2 screens plus the foreground of my desk and workspace, on screen one on the left hand side, sums up of all that is pixel me, where on the right hand screen it is the other side of my personality, I am always thinking so my mind is constantly running through ideas, but am able to always keep focused on the task at hand, and often have more than one thing going on at once, even as I work I always have a movie, or references on my second screen, the desk itself is in the dark, as I felt this best sums up the way I get absorbed into this pixel world, with only hints of the outside world coming into vision now and then based on the light from the screens (such as sketch book and other such things)

    who I am as a designer is influenced so deeply by how I live all my lives (online and offline), digital or not, I am Jordan

  • I am most comferable in my online pixel world, and it is where i frist discovred i love design,  
  • Pixel me: With the blue background being related to my favourt book 
  • original mood board and start of development
  • original storyboard concept
  • character design of the Pixel me
  • First draft of animation content First draft of animation content
  • For Academic Purposes Only
    Directed by Jordan Hodson
    All Photographs & Illustrations by Jordan Hodson
    Music by Lost Woods Dubstep Remix - Ephixa
    Edited in Photoshop After Effects and illustrator