BRIEF:
Inform visitors at the sanctuary about one of New Zealand’s rarest birds, the Stitchbird (or Hihi). This information should be accessible, easy to understand and comunicate the Stitchbird’s endangerment, the reasons for their decline, and what steps have been taken to ensure their survival.
SOLUTION:
The story of the Stitchbird’s survival was told through three posters using infographics to communicate information simply and clearly. In Maori, ‘Hihi’ means ‘ray of sunshine’ and so yellow circles became a visual theme and the colours reflect those of the Stitchbird.
Inform visitors at the sanctuary about one of New Zealand’s rarest birds, the Stitchbird (or Hihi). This information should be accessible, easy to understand and comunicate the Stitchbird’s endangerment, the reasons for their decline, and what steps have been taken to ensure their survival.
SOLUTION:
The story of the Stitchbird’s survival was told through three posters using infographics to communicate information simply and clearly. In Maori, ‘Hihi’ means ‘ray of sunshine’ and so yellow circles became a visual theme and the colours reflect those of the Stitchbird.
