Brief:
Re-design of Grafills "Snitt". The goal is to create a magazine that is perceived as authentic in
editorial design, strong articles and appealing to the audience both in Norway and internationally.
Target Group:
Primary: 20-65 years, Grafill members/ Students, Graphic designers,
Illustrators and Art Directors.
Secondary: 30-65 years, advertising agencies, design studios, future members
& Schools teaching in visual communications.
Solution
"Snitt" Magazine wants to be perceived as new and modern in editorial design, especially in academic journals.
The magazine should serve as a source of inspiration for Grafills audience and international designers. The editorial
inspiration comes from newspapers and "New Typographic Style", wich combines both good typography,
experimental layouts and gives the magazine its values of intergrity and quality to the readers.
Typography: Utopia Std
Graphic design and Art direction: Kristian Allen Larsen
Photos taken by: Sigbjørn Borud Evensen
Discuss This Project: ( Comments)