Victoria Gallardo's profileMaca Whittle's profileDaniela Bianchi's profile+1

Rad Magazine

Multiple Owners
•
R O C K   A L T E R N A T I V E  D I S C S   
A magazine about alternative rock & indie music thought to be saved & collected next to the best vinyls.
editorial design magazine mag indie alternative rad print vinyl rock
The magazine's size responds to the music vinyl, as an object of cult, its height is equal than the vinyl's, so they can share space in the same collector's shelf.
editorial design magazine mag indie alternative rad print vinyl rock
Design brief, user research & rivalry studies.
The name "RAD" works as initials & also as the english expression, which comes from the reduction of "radical", similar to cool. Often used by young people.
editorial design magazine mag indie alternative rad print vinyl rock
Visual language through different covers.
The magazine has 1 cm of thickness, as it's distributed every 4 months.
editorial design magazine mag indie alternative rad print vinyl rock
Definition of typographic styles & weights
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
Editorad (Editorial+Rad)
Lettering by Leo Calderón
editorial design magazine mag indie alternative rad print vinyl rock
Physical subscription included
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
Section's name next to the page number
editorial design magazine mag indie alternative rad print vinyl rock
Inside gifts: back & front printed cards with songs to download from Itunes.
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
Mainpage of the web
editorial design magazine mag indie alternative rad print vinyl rock
Online subscription
editorial design magazine mag indie alternative rad print vinyl rock
Cover, back & side view
editorial design magazine mag indie alternative rad print vinyl rock
Index of contents
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
editorial design magazine mag indie alternative rad print vinyl rock
The RAD team
Daniela Bianchi, Macarena Whittle & Victoria Gallardo

Special thanks to:
_Leo Calderón, for a beautiful lettering work (editorad)
http://be.net/leocalderon
_Martín Iturrieta, for taking awesome photos of the project
http://be.net/martiniturrieta
Copyright:
This project is based under academic and non-commercial purposes. We don't own the rights of the photos used, by the condition of students we aren't allowed to travel & interview the bands. We specially thank to Pitchfork (http://pitchfork.com) for providing the information & most of the pictures.
Rad Magazine
Published:
Victoria Gallardo's profileMaca Whittle's profileDaniela Bianchi's profile+1
Multiple Owners

Owners

Victoria Gallardo's profile
Santiago, Chile
Maca Whittle's profile
Valencia, Spain
Daniela Bianchi's profile
Santiago, Chile

Project Made For

user's profile
Chile 1

Rad Magazine

a RAD magazine thought to be collected next to the best alternative rock & indie vinyls

Published:

Tools

Creative Fields

Attribution, Non-commercialAttribution, Non-commercial