Play-Doh is becoming a novelty, something that only 90's kids would truly appreciate. 

 

We targeted the parents of children who know play-doh and sold it on its unique smell.

We proclaimed that Play-Doh is the smell of imagination.  

 

What brings back childhood more than getting read a bedtime story. To make it more unique, you can create your own book with your child, and scan in your own Play-doh creation to be the main character. The example books below are place holders, the idea is that each book would be costume made to allow your creation to be the main character and allow you to choose their adventure.