Welcome to another Yoobee assignment: this time around, it's all about the target audience—creating packaging that will attract a desired segment of the buying demographic. As such, we had to re-invent the product 'Pam's Wheat Biskits', a well-known breakfast cereal here in New Zealand; for a (hypothetical) nostalgia / 1950's / vintage loving customer. And, after much experimentation, this is the result: a vintage cookbook / photo-style cereal box, close to the physical proportions of an LP cover (in other words, the box is totally square, man) for that extra hint of something different.... enjoy!
*Oh yes, and as usual, this 'product' was created solely for the purposes of this assignment, and does not represent anything actually made or sold by Pam's New Zealand—and of course, I am not a Pam's employee.... just in case you were wondering....
1) Box front
2) Box left side
3) Box right side
4) Inner slide-out tray, wrapping closed
5) Inner slide-out tray, wrapping open
6) Box template
