Here's a series of key-visuals made for a Investment Funds company.
Until recentyl the company would use only names to characterize their funds.
We've decided to make them more characteristic and easier to advertise and promote across visual media.
Until recentyl the company would use only names to characterize their funds.
We've decided to make them more characteristic and easier to advertise and promote across visual media.
To achieve this goal, we've came up with an idea to assign an animal to each fund, depending on the fund's special features. For example a bear for a balanced fund or an eagle for a more aggresicve one.
This is still a work in progress - more images still to come.