FACECUP
Promotional Motion graphic
Promotional Motion graphic
This is a promotional Motion Graphic for Facecup – an italian coffee company.
The Creative director of the project is Dimitri Nube.
Regarding to the Storytelling concept and process, we used the personification and the creation of a character based in the personality of every Coffee and Tea's typology. We approached the observer in a friendly way, telling them through this rhetoric storytelling, the coffee and tea's attributes such as the taste, energy booze, and its process through every created character.
The structure of the video s divided in two parts, the first one works with the main values of the company, in the second, the composition and philosophy.
The structure of the video s divided in two parts, the first one works with the main values of the company, in the second, the composition and philosophy.
Project by:
Dimitri Nube
Felipe Ospina
Dimitri Nube
Felipe Ospina