Cesare Malfatti
Music CD
Cesare Malfatti wanted to envisage a new, more direct relationship with his audience, and to cut out all intermediaries. He wished to deal personally with his music CD, from the content through to the production and sales part. Hence the idea of this CD booklet: each one is unique, numbered and dedicated to the buyer. The pages come from existing copybooks, they were home printed and sewn together with a red thread. The CD is inserted in one of the pockets of the cover. The graphic design is minimal and quiet. The font recalls that of classic typewriters with no size variations, which justifies also the unavoidable smears due to the use of an ink jet printer. The errors thus turn into an added value.
Have a look at cesaremalfatti.blogspot.it
The design was later adapted to suit other special editions. The exhibition of Tamara Ferioli + Cesare Malfatti concert was for instance an opportunity to enrich the booklet with details of paintings, printed and hand-finished by the artist herself.
A special site-specific video-concert on Bellaria was the occasion to re-design the CD booklet. The pictures that Cesare Malfatti took during the video-filming of the concert were included.
