Bobby Rose Vintage is a specialty shop based in Saint Louis, Missouri. It was very important that the branding reflected the vintage style of the shop but retained a modern feel as well. Hand drawn style typography was chosen along with a dusty gold shade to be used to accent. A vintage paper texture was used to add an authentic quality to the branding, along with stripes and polka dots to add visual interest. 

 

Branding started wtih the logo, and then was carried over onto a website as it’s a web based company. Next up was business cards for the owner, Jennifer Stewart, clothing tags, stickers to be used in shipping as a fun detail, and finally a shipping receipt.