Territory were asked to create an identity for aerial cinematography experts Black Jet. With a history in helicopter aviation, Black Jet offers a range of services including a radio controlled 'octo-copter' which can capture amazing footage due to its size and flexibility in the air.

 

The identity design encapsulates a sense of a maverick, referencing special forces badging or emblem styles. Additional line work represents the blades of a helicopter whilst the typography is set to maintain a bold, confident look and feel.