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Audi quattro® Sudden Motion Sensor Banner

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  • Audi quattro Sudden Motion Sensor Banner


    Creative Target

    The Audi Ski Jump movie is a legend. On the 30th anniversary of the quattro® technology we reinterpret the idea in a contemporary style: as an interactive web experience.

    The tools: Firefox 3.6 and the MacBook's Sudden Motion Sensor. The result: The first banner in the world with motion control. Or in other words: »Vorsprung durch Technik« (Advance through Technology).


    Used Media
    Expandable Banner

    Company
    Neue Digitale / Razorfish

    Year
    2010