Wabbaly, a visual perspective on communication is a project I started in 2011.
It is a project that lets me explore the visual assets of the world and present them with a more clear perspective and in context.
After two years of using the same visual identity, a need for change was mandatory and a new design has emerged.
Until now, with the previous design, we could see a clear limit and focus on who I would like to talk with, but mostly communicating with the crowed. With the new design, I would like to talk directly with the creative and show him this perspective on visual communication. No cliches, no wonderign around, just pure communication on visual design.
Until now, with the previous design, we could see a clear limit and focus on who I would like to talk with, but mostly communicating with the crowed. With the new design, I would like to talk directly with the creative and show him this perspective on visual communication. No cliches, no wonderign around, just pure communication on visual design.
To sustain the message via social media , and give value to that visual perspective, I decided to add the thumbnails of every post on Wabbaly. With an yellow overlay layer (everything gets equal, nothing stands out more then the other), everything gets more compact, it makes sens. You get to see that "visual perspective" in: advertising campaigns, illustration showcases, photography, movie posters, branding projects and many more.
the new "profile picture" had to be changed as the logo evolved from the circle. to keep everything clean and easy to see, simple, much of the real estate was given to the color yellow and a black , hand written style font was added.
the new design implemented on Twitter.
the new design implemented on Facebook.
the new design implemented on Google Plus with small modifications (because google enlarges the images, the logo had to be shrinked down... and still it looks to big)
