Insomniac is an American electronic music event promoter founded by Pasquale Rotella.
The design direction is based on the brand’s mission —inclusiveness and the sense of community.
With the visual development, the brand will have its focus on music and provide a consistent identity
system throughout but at the same time unique to each event in result of raising the brand recognition.
With the visual development, the brand will have its focus on music and provide a consistent identity
system throughout but at the same time unique to each event in result of raising the brand recognition.
Special thanks to @7challenges for concert images
Early logo development
Amid to capture the form of music and an entrance
Amid to capture the form of music and an entrance
Thank You
