Joaquin Lira's profile

Verizon - BeIN Sports

Verizon FiOS announced the addition to its robust channel line up BeIN Sports. This effort was targeting the bilingual/bicultural Latino, therefore all of the items produced were fully toggable English/Spanish. Thus providing a seamless experience, where the visitor could consume the content in their language of preference. The ecosystem included social media (App, Twitter Parties), Digital Display (Standard and Rich Media Banners), Pre-Roll and Landing Page. The landing page took advantage of an existing frame work in order to have a short and effective turnaround, this construct was used for several national efforts.
Landing page within Verizon.com utilizing parallax.
Twitter party invite for our blogger network.
Full landing page layout, capturing the excitement of the game with the international heroes of soccer. 
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Verizon - BeIN Sports
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Verizon - BeIN Sports

Bilingual - Bicultural digital campaign for the addition of BeIN Sports to the Verizon FiOS channel lineup. Project included a fully toggable, En Read More

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