I work as Creative director on the project SLVR (Illicit MGMT) since he begun to work with Spinnin' records. I really appreciate the way we are working together and what I am building on from the freedom in designing some of the graphics, the social media management, the way he's showing himself to the creativity thinking about the videos and the concepts behind them. This is a small selection of what I am doing with this young talent of the electronic music scene.

The Brand.

I've built the dj as a brand, following every aspect of the artist from the attitude, to the logo, to the dress code and his way of exposing himself on the social networks. Bei ng methodical on the process of communication gives to the artists a whole new dimension of control and clearness on what they want to say to their audience.

The cover design.

Done in collaboration with Alessandro Spreafico from K1 Lab, those are the releases I worked on since he's publishing on Spinnin' Next. They start from an artistic point of view following the assets in the artist presentation. They want to be a surrealistic work that blink an eye to the collage aesthetic and the pop art main influencers.

The dj set Intro.

Is built up over a continuous quoting of several fashion shorts and movies in a musical spleen built up by the artist's himself. I wanted to push the "Booshi" concept to a declared point of view where the referral are: Fashion, David Lynch, Surrealism, Bowie, Goth movement mixed with some kind of steampunk philosophy: a dis topic world where luxury and fashion live together through a clear passage on the history of the art of movies.

The videos.

I worked on are all the three singles he did on Spinnin' Next starting from a cut out of several online videos going through an animated video and a whole directed video. All the videos begun from my creativity and story telling, only the third one is realized inside my studio.