The Upside of Change is the membership conference for MedTech. The two-day event receives people from across the Northeast. Brand communications included conference identity development, event marketing, directmail, event program, signage and guest credentials kit.
Ideation sketches.
Save the date direct mailer.
Event program cover.
Event venue map and agenda.
Program section divider.
Infographic detailing current regional and national medical industry statistics.
Environmental and wayfinding signage for conference event.
Art Direction: Marc Stress Design: Jack Beil, Sarah Burns
