Vault49 was invited to create the official "F" for 36 Days of Type. I worked with our Creative Directors and designers to come up with a concept that would connect with Vault49's roots in craft by fabricating a mold of a custom letter "F" which we would then set on fire. I tested different combustible materials to see which would make the best fuel base, and also tested how it reacted to different chemicals to see what color flames we could produce. I arranged for our custom "F" to be laser cut and worked with our designers to fabricate a concrete mold. Lastly I worked with our designers to document an edit the footage we captured to create the final clip for the Instagram post.