Kiep Flower is a big player (nationally and internationally) in the world of chrysanthemum (Golden Daisy). Right now it's the only grower that's experimenting with biological systems of growing the flowers, which to us is pretty awesome! Kiep Flower asked us to create total brand new identity. It should be focusing on the professional market, but on the other hand the style had to be great for customers as well, in the end they're the buyers of the products. We created different elements including a lettering logo, a pattern, some icons and stamps.