toggled Logo and Brand Identity
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toggled is an LED lighting company, initially created to replace fluorescent tubes with LED linear tubes.
Since its inception toggled has extended its product line to include smart IoT connected products including lamps, switches, and sensors backed by custom software tools.
Since its inception toggled has extended its product line to include smart IoT connected products including lamps, switches, and sensors backed by custom software tools.
I developed an updated logo and brand identity to help the company transition into offering smart products
and solutions. The updated logo reflects the triangular shape of the updated product line and pays respect
to toggled's parent company, Altair.
and solutions. The updated logo reflects the triangular shape of the updated product line and pays respect
to toggled's parent company, Altair.
Type and color selection, type manipulation, icon generation, design of brochure, specification sheets,
website, and packaging, as well as creative direction of product photography and video are just some of
the projects I supported.
website, and packaging, as well as creative direction of product photography and video are just some of
the projects I supported.
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