Finishers Ribbon - Alterna Savings Bread and Honey Road Race 40th Anniversary
Business Goal: Celebrate the 40th Annual Bread and Honey Race with a special Anniversary Finishers Ribbon, keeping in consideration the elements already created by other sources, for example race bib, plaque award and running shirt.
Creative Solution: Creatively combined an old photo from early race years with the original Bread and Honey Bee logo, the 40th Anniversary Logo and the Major Sponsor Alterna Savings. I decided to keep the colour palette simple and rich by combining the Bread and Honey orange/yellow with the Alterna Savings two shades of grey. Printed on a lush wide white satin ribbon, the end result was a quality keepsake for all finishing runners.
