Lele Saa's profileNoelia Meltzer's profile

RENFE "Preciosos" (draft)

Toy Design
Advertising
Preciosos (pitch)

This campaign was presented to the client to introduce new tickets fares. But the client never made it.

"Precioso" means precious.
"Los preciosos" means something precious/beautiful/cute and with a good price.

We created a paper toy to express the cuteness of a "Precioso" with corporative colors of RENFE.

Hope you like it.


Los Preciosos: The new High Speed fares; flexibles, atractives and worderfulls.

Web fare / Star fare / Last call fare
RENFE "Preciosos" (draft)
Published:

RENFE "Preciosos" (draft)

Lovely paper toy to show the cuteness of a fare tickets.

Published: