Brief 1

Client: Olympus
Product: OlympusPen EP-3
Media: Poster
Proposition: Helpsyou take better pictures
Illustration: Gesa Febrian

Brief 2

Client: Sony
Product: MicroVault64 GB USB stick
Media: Poster
Proposition: Nowyou can carry more data

Brief 3

Client: SMRT
Product: FreeWi-Fi
Media: Printcampaign (i.e. 3 ads)
Proposition: FreeWi-Fi is now available on every SMRT train

Brief 4

Client: Google
Product: Google+
Media: Radio(30 seconds)
Proposition: Sharethe right information with the right people

Brief 5

Client: Dyson
Product: Dysonvacuum cleaners
Media: Outdoor/ ambient
Proposition: Difficultplaces are easier to clean with a Dyson
Illustration: Aditya Pratama Putra

Brief 6

Client: Starhub
Product: ParentalLock
Media: Print
Proposition: Makesure your kids aren’t watching programs they shouldn’t

Brief 7

Client: TheNorth Face
Product: TheNorth Face clothing
Media: Online
Proposition: Exploremore of the world with The North Face gear

Brief 8

Client: SKINS
Product: TheSKINS range of compression sportswear
Media: 1x 30-seconds TV ad
Proposition: Theonly sportswear that actually helps you perform better
Illustration: Gesa Febrian

Brief 9 (Own Brief)

Client: PlannedParenthood
Product: Pro-Choice movement (pregnant woman hasoptions)
Media: 60-secondsTV ad
Illustration: Gesa Febrian

Brief 10

Client: GoodbooksInternational
Product: Goodbooks
Media: Integrated(at least 3 different mediums)
Proposition: Everybook you buy from Goodbooks helps Oxfam helps others

Brief 11 (New Thinking)

Client: SingaporePost
Product: PaidPostage
Media: Anything