MAGGI FOOD QUALITY : BRAND STORY
MAGGI has been a Malaysian favourite for generations, but with the advent of social media, and consumer groups of people have begin to doubt the nutritional value of Maggi noodles.
Nothing can be further from the truth. MAGGI lives up to the highest standards in each step of the process of making Maggi noodles. Hence, we tell the story through 'From our kitchen to your kitchen.'
'From our kitchen to your kitchen' idea is extended to a microsite as well as on other social platforms. These social platforms are designed to instill trust and confidence of MAGGI's food quality among Malaysian moms.
From our kitchen to your kitchen microsite can be viewed here https://www.maggi.com.my/from-our-kitchen
Facebook posts that lead viewers to the microsite:
