EAG / Rebranding
Since 1923, The Episcopal Actors Guild has always provided emergency aid and career support to New York's incredible performing arts community, regardless of religious affiliation.
The official name coupled with the old logo, however, was creating confusion among potential donors and clients.
The new visual identity moves away from emphasizing EAG's religious heritage, instead focusing on the organization's primary core values of community, conversation, and performance.
Graphics inspired by mic cords, ballet slipper ribbons, and stage lights
