A Project Done by the team at SpokesPeople
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Our society is ever-changing and things are getting more and more complex. We have witness a culture, where it is getting harder to make decisions based on an informed basis, which often leads to less optimal decisions. We find these decisions in our diet as well, where we make choices based on our “here and now”. Ultimately the accumulation of this leads to a society with unhealthy people. We intend to do something about it! We want to enlighten and empower you towards making better life decisions for yourself – starting with what we drink.
We know that people are becoming more aware of what we previously have regarded as a healthy choice to be less likely good for your body today. We know that you are already making these decisions every day - but we also know the fact that there is a jungle of beverages out there and it can be very hard to identify whether what’s good for your body and mind – and what’s not!
We are not here to tell you what’s right or wrong – that’s completely up to you! We are only here to guide you towards a higher standard of living through daily doses of empowerment.
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The Spokespeople Team
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Overall Brand Concept
Phillip Morkeberg
Philip Tovborg Jensen
Mads Toft
Design
Phillip Morkeberg
Josh Magbanua
Mads Toft
Web design
Emil Due Rasmussen
Nicki Arpe Jensen
Illustrations
Jem Magbanua
Premise
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This Project was for an investor looking to tap into the Scandinavian consumer market. In the end it was not selected, however certain design elements transferred over into the final product.
