3G BURGER
Logo, concept and visual identity for 3G Burger, a fun burger restaurant in Abu Dhabi - United Arab Emirates.
The symbol of the logo reflects both the number 3 and the letter G placed in a circle,
and it is inspired by the actual shape of a delicious burger, if you cut it in half.
The colour palette is based on black and a vivid light blue colour (Pantone 3242C),
to differentiate the restaurant from its competition, and to connote the friendly environment and the freshness
of the ingredients used everyday.
Enjoy! ;)
www.sophiag.com
https://www.instagram.com/3g.ae/
