BRAND NEW “Greek Summer it is!” Project 🇬🇷🌊

Brand Logo, Brand Name, corporate tagline & look and feel for Cyanos Yachting.

An amazing level of performance and seakeeping for leisure sailing, private transfer & yacht tender services in Greece.

More here: https://sophiag.com/work/cyanos-yachting/

TARGET GROUP

High Value Individuals from all over the globe who are after the ultimate yachting experience in the Greek seas.

DESIGN APPROACH

Our identity proposition comprises a brand mark rendered in a clean, straightforward typeface – almost Doric in its clarity and austerity, and very, very Greek in its core. The curvaceous element added on the initial ‘C’ of the brand name creates the impression of a powerful rolling wave. This creation comes to add movement, flux and life to the equation, creating a balanced whole that works exactly as it should for the viewer. The final touch was the color palette that was used, based naturally on the turquoise-blue tones that are the defining element of the beloved Greek seas.

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#sophiagdotcom #sophiageorgopouloudesign #sophiageorgopoulou #branding #personalbranding #brandidentity #graphicdesign #logodesigner #awarded #athens #greece

https://www.cyanosyachting.com