Maeutica Branding Agency's profileHovhannes Papoyan's profile

Globbing

Multiple Owners
•
Branding
brand identity giraffe Brand Mascot Brand Communication Design brand character corporate style Communication Materials Design Character Mascot

The brand: Globbing is a lifestyle liberator that makes all that the world has to offer easily available. It is a disruptively radical start-up in the area of shopping, based in US and operating in the US and European markets. Globbing, for the first time ever, makes shopping online at American or European stores a viable possibility for people based in countries where shopping and traditional shipping options are limited.
The project: It was a very challenging and exciting experience. Since Globbing is an international project with a unique profile and revolutionary impact on the market, it required involvement of various international experts at different stages. In cooperation with our colleagues from the US, Maeutica came up with a logotype supported by a corporate character: a giraffe, as a part of brand visual identity. The choice of this mascot illustrated the unlimited opportunities Globbing offers to its customers: the giraffe is an animal with a unique ability to reach out to anything he wants and make those things easily available for the shoppers. Apart from being a part of the visual identity, the giraffe also allowed a wide space for gamification and functional use on the website.
 
Client: Globbing
Art Direction: Anna Margaryan
Brand Identity/Mascot Design: Hovhannes Papoyan
Project Director: Marina Ghazaryan
Photography: Arnos Martirosyan
Service: Brand visual concept, brand mascot, corporate style, business documentation design and communication materials design
Category: Shopping


brand identity giraffe Brand Mascot Brand Communication Design brand character corporate style Communication Materials Design Character Mascot
brand identity giraffe Brand Mascot Brand Communication Design brand character corporate style Communication Materials Design Character Mascot
brand identity giraffe Brand Mascot Brand Communication Design brand character corporate style Communication Materials Design Character Mascot
brand identity giraffe Brand Mascot Brand Communication Design brand character corporate style Communication Materials Design Character Mascot
brand identity giraffe Brand Mascot Brand Communication Design brand character corporate style Communication Materials Design Character Mascot
brand identity giraffe Brand Mascot Brand Communication Design brand character corporate style Communication Materials Design Character Mascot
brand identity giraffe Brand Mascot Brand Communication Design brand character corporate style Communication Materials Design Character Mascot
brand identity giraffe Brand Mascot Brand Communication Design brand character corporate style Communication Materials Design Character Mascot
brand identity giraffe Brand Mascot Brand Communication Design brand character corporate style Communication Materials Design Character Mascot
brand identity giraffe Brand Mascot Brand Communication Design brand character corporate style Communication Materials Design Character Mascot
brand identity giraffe Brand Mascot Brand Communication Design brand character corporate style Communication Materials Design Character Mascot
brand identity giraffe Brand Mascot Brand Communication Design brand character corporate style Communication Materials Design Character Mascot
brand identity giraffe Brand Mascot Brand Communication Design brand character corporate style Communication Materials Design Character Mascot
brand identity giraffe Brand Mascot Brand Communication Design brand character corporate style Communication Materials Design Character Mascot
brand identity giraffe Brand Mascot Brand Communication Design brand character corporate style Communication Materials Design Character Mascot
brand identity giraffe Brand Mascot Brand Communication Design brand character corporate style Communication Materials Design Character Mascot
Globbing
Published:
Maeutica Branding Agency's profileHovhannes Papoyan's profile
Multiple Owners

Owners

Maeutica Branding Agency's profile
Yerevan, Armenia
Hovhannes Papoyan's profile
Yerevan, Armenia

Globbing

Globbing is an international project with a unique profile and revolutionary impact on the market, it required involvement of various internation Read More

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Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives