Live Brief (24 hours)
In 24 hours we created a campaign that embeds the evolution of the Larmer Tree Festival identity throughout the year, at the festival and beyond. Collaboratively working with other students from different courses, we created a campaign highlighting the key features of the festival through a travelling trailer that visits different cities across the south coast.
This was supported by a 12 month countdown to the festival, of which various other events happen throughout the year including a sponsored charity run, tree sapling distribution and activities for younger children.
Collaboration with Stefan Man, Alice Hewitt, Emma Whiddington, Kech Wo, May Summer-Perkins.
