Agafonov Stepan's profile

NLMK Annual Report 2015

Work carried out in the framework of the company "Business Express" (www.dex.ru)
Infographics and illustrations to the job description for the staff.

NLMK is one of the most efficient steel producers in the world. Naturally, that "Leadership Effectiveness" becomes the main theme of the Annual Report of the company for the second year in a row, but it is revealed every time a new way.
This year, the focus is not decided on the basis of raw materials and not on the technological equipment of the company, and on the major success factors of NLMK - its unique potential employees, social programs, and to choose the right strategy.
The annual report for 2015 is made in an unusual format: it consists of three brochures, combined into a single folder. Each of them is dedicated to a different theme: "About Us", "Corporate Governance" and "Sustainable development". The theme of leadership in efficiency translates into each element of the report.
Each booklet has a color scheme - coloristic encoding supported in all elements of the layout, which allows to determine the section topics at once.
As the title page of each booklet is placed perforated sheet containing key results and performance of the company during the year. This gives added convenience when working with a report, allowing you to tear off the sheet and keep it handy for clarity.
Multi view directly illustrates the content, design and text work in synergy. The lack of decorative elements allows the reader to focus on the essentials.
Each of the leaflets report may be used alone - e.g., in the order of presentation. Which once again underlines the company's efficiency.
NLMK Annual Report 2015
Published:

NLMK Annual Report 2015

NLMK consolidated Annual Report 2015

Published:

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