Abbey Sy's profile

Type by ABC III

Third showcase of some of my recent ink and watercolor work for personal projects and promotional purposes.
Most of these are daily type work I did during November to December 2015.
Havaianas
 
Worked on a variety of materials for my design collaboration with Havaianas, including social media posts about the collection. You can read more about the project here
Invites sent out for the Filipinas launch. This was based on the original artwork I designed for the flip flops.
Teaser post for the collection. Lakbay is "travel" in Filipino. 
 
This was also used as a poster for the collaborative workshop I had with other artists. Read more about the workshop here.
 
I also took over Havaianas' Instagram account for a day, and did some content and artworks for them (below).
Letters from ABC
 
Hand lettered a few statements for teasers and promotional purposes for Letters from ABC, a set of alphabet postcards I designed (published by Summit Books).
Some of my work in progress during the time I painted the artworks.
Tropicana Frutz
 
Hand lettered artwork for my ambassadorship with Tropicana Frutz for a blog post on new discoveries.
You can read more about it here.
 
Design*Sponge
 
My studio was featured on Design*Sponge recently (click here to view), and they asked me to hand letter / draw a statement about my favorite part of the room. 
Candy TV / Candy Magazine
 
I did a quick timelapse for a feature on Candy TV's Everything Handmade series. You can read about my interview here.
Sharing the timelapse video below.
Final output below.
Apart from that, I was tasked to design and style a hand lettered piece for the December issue on the Postcard column,
which is located at the last page of the magazine in print. 
Personal Work
 
Sneaked in a bit of personal work for friends and myself on downtime days.
Above: A gift for a friend. Her favorite quote was Treat Yo Self so i played around with the words and made it a bit more vintage-looking by adding my favorite swirl pattern.
 
Below: I was having a tough week that week so I hand lettered this quote I found on The Artidote.
Above: Monday reminder. First time to try white ink on black paper (and loving it).
 
Below: A gentle reminder post I did for The Thing online.
Above: Patterns for an editorial spread on Cosmopolitan Magazine
 
Below: Output for Preview, a fashion magazine in the Philippines. I was tasked to illustrate a quick, no frills lettering primer because I was part of Preview's 2015 Creative It List (so honored).
Thank you for viewing!
 
Related projects:
 
View my blog for updates: http://artistic-dreams.com
Follow my work on Instagram: @abbeysy
For work commissions, e-mail me at hello@abbey-sy.com
Type by ABC III
Published:

Type by ABC III

A compilation of my personal + commercial lettering work this 2015.

Published: