The brief was to develop an identity for a textile designer for her new brand Victor Juliette. The fabrics are hand woven on a loom which are then worked with to produce a range of items including throws, cushions and scarfs.

 

It was important to communicate the ethos of Victor Juliette, and the ‘hand made’ quality of the products through the branding, both supporting and conveying the style of its bold, geometric textiles.