RAM TRUCKS // YAHOO COUNTRY TAKEOVER
ROLE: DESIGNER
ROLE: DESIGNER
CLIENT: RAM TRUCKS
THE PROJECT: TO DEVELOP A CAMPAIGN TARGETING THE SIZABLE AMOUNT OF OVERLAP BETWEEN THE AUDIENCE FOR YAHOO'S COUNTRY MUSIC PAGE AND RAM TRUCK OWNERS. MY WORK ON THIS PROJECT WAS AS PART OF A TEAM, DESIGNING BOTH STATIC AND INTERACTIVE ASSETS (INCLUDING EXPANDABLES AND FIXED BANNERS--OTHER ASSETS, SUCH AS A SITE SKIN, AND A MICROSITE, WERE ALSO PART OF THE PROECT.. )
THE PROJECT: TO DEVELOP A CAMPAIGN TARGETING THE SIZABLE AMOUNT OF OVERLAP BETWEEN THE AUDIENCE FOR YAHOO'S COUNTRY MUSIC PAGE AND RAM TRUCK OWNERS. MY WORK ON THIS PROJECT WAS AS PART OF A TEAM, DESIGNING BOTH STATIC AND INTERACTIVE ASSETS (INCLUDING EXPANDABLES AND FIXED BANNERS--OTHER ASSETS, SUCH AS A SITE SKIN, AND A MICROSITE, WERE ALSO PART OF THE PROECT.. )
