Cinedays 13
European Film Festival
Background
Cinedays, which is annually held in Skopje is a festival which celebrates the diversity of European cinema. The focus of the festival program centers on the promotion and the projection of the European cinematography as well as the discovery of young and talented European authors. Launched in 2001, the festival has grown to become a meeting place for filmmakers and film goers to exchange knowledge or share cultural experience, accompanied by the array of events, activities, social and educational projects and workshops which are all part of the festival.
Idea
"13/13" - For the 13th edition of the festival, we created a series of 13 posters. The whole idea was to emphasize the general perception of bad luck this number brings. So, we came up with 13 situations commonly perceived as bad luck signs and made posters for each one of them. We wanted to bring more weirdness and melancholy to the illustrations so we painted them in vintage - art deco style, using only black and yellow colors, followed by simple typography.
Posters
01 Black cat
02 Spilling salt
03 Putting clothes on inside out
04 Killing a spider
05 Rain on a wedding
06 Broken mirror
07 Walking under a ladder
08 Opening an umbrella indoors
09 Friday the 13th
10 Breaking glass while proposing a toast
11 L - shaped electric pole
12 Fallen painting
13 A chain letter
02 Spilling salt
03 Putting clothes on inside out
04 Killing a spider
05 Rain on a wedding
06 Broken mirror
07 Walking under a ladder
08 Opening an umbrella indoors
09 Friday the 13th
10 Breaking glass while proposing a toast
11 L - shaped electric pole
12 Fallen painting
13 A chain letter
Giveways
To enhance the bad luck outlook, we also designed couple of giveaways on the same line, such as:
— holy water;
— branded wooden sticks;
— chicken shit;
— reverse printed tee;
— virgin teardrops etc.